01
A proper home for your brand.
A custom, mobile-friendly website that makes your classes, story and first visit easy to understand. Designed for you and handed over to you.
Custom booking for independent gyms & studios
Your studio.
Your system.
A custom website and booking system your studio owns — built around your classes, your customers and your bottom line.
Your brand. Your code. Your customer data.
A business asset, built for you.
An example of your own booking system
formaMOVEMENT STUDIO
A little space.
Just for you.
Example studioJust for you.
Built for people
who move people.
who move people.
Pilates ✳ Yoga ✳ Fitness ✳ Movement ✳ Community
01 / A little more breathing room
Your best work
happens in the studio.
Not answering the same booking questions. Not chasing payments. Not working around someone else’s software.
We build your own booking system, so the journey from “I’d love to try that” to “see you in class” works your way.
02
Booking software that fits.
Your timetable, class rules and booking journey, built around your studio. Payments connect to a processor in your business’s account.
03
Make the admin work for you.
Build in the confirmations, reminders and class controls you need. Your team manages bookings and can export your business data.
Your space. Your software.
Keep the soul.
Own the system.
Your studio has a feeling. A familiar face at the door. A favourite class. A reason people come back.
Your online experience should reflect that. We hand over the agreed custom code and documentation, with studio-controlled accounts and data exports — so you can decide how it grows.
Find your starting pointBuilt aroundyour people.
Illustrative studio concept
02 / Find your starting point
A fresh start.
Or a move to your own.
Starting with Instagram or ready to replace a booking platform? We build a custom solution around your studio, with ownership and handover agreed from the start.
BUILD YOUR OWNCustom website + booking
Your studio.
Your software.
A custom website and booking system built for your brand, your class rules and your customers.
Scoped to your studioan agreed scope and quote before we build
- A mobile-friendly website in your brand
- Your own timetable, booking and admin software
- Payments through your business’s processor account
- Agreed custom source code and documentation
- Studio-controlled accounts, data exports and handover
Ownership, features and handover are defined in your agreement. Hosting, payment processing and ongoing maintenance still have costs.
TAKE THE NEXT STEPPlatform replacement
Move forward.
On your terms.
Replace an existing booking platform with custom software you own, with a carefully planned transition.
Scoped to your studiounderstand the move before making it
- A review of your features, current bills and data
- Custom booking software for the features you need
- Data migration where export and access allow
- A phased changeover for members and your team
- Agreed code, account access and data handover
We check migration limits and total costs before recommending a move. Marketplaces can remain an optional discovery channel while customers book direct with you.
You don’t need to have all the answers. Knowing what feels harder than it should is a good place to start.
03 / Human from the first hello
A simple process.
A thoughtful result.
- 01
Tell us how you work.
We review your studio, booking routine, current costs and the features your team relies on.
- 02
Agree the whole picture.
We define the features, ownership, handover, running costs and build price before work begins.
- 03
Build it around you.
We design and develop your system, then test the booking, payment and admin journeys together.
- 04
Make it yours.
We plan the launch, train your team and hand over the agreed code, accounts and documentation.
A few good questions
Let’s clear
things up.
Good decisions start with a little clarity.
We only have an Instagram page. Is that enough to start?
Absolutely. We can work from your existing brand, class information and what makes your studio special. We’ll agree which photos, copy and details are needed before the build begins.
Are you building our own booking system?
Yes. We design and develop custom booking software for the features agreed with your studio, alongside your website. It can replace your reliance on a subscription booking platform for those features. Card payments still use an established payment processor in your business’s account.
What does our studio actually own?
Your agreement defines ownership of the commissioned custom code and the handover of its source, documentation, account access and data exports. Your studio controls its business data and service accounts. Third-party libraries and services keep their own licences and terms; we make those dependencies clear. You can choose who maintains the custom system after handover.
Can we move away from our existing booking platform?
We first check your current features, data exports, memberships and payment arrangements. Then we scope the replacement and plan a phased changeover. Some data or payment agreements may not transfer, so we identify those limits before you commit. You can keep a marketplace as a discovery channel if it still brings value.
Does owning it remove every ongoing fee?
No. Your system still needs hosting, a domain, payment processing, security updates and maintenance. Email, messaging or other services may also charge for usage. We set out the expected running costs and support options alongside the build quote, so you can evaluate the whole cost.
Will it cost less than our current setup?
That depends on your current bills, the features you need, the build and running costs, and how many customers book directly. We compare those inputs before recommending a move. Ownership gives you control; savings and more bookings are outcomes to assess, not guarantees.
How is a custom project priced?
We scope it around your booking rules, memberships, payments, staff access, reporting and any migration. You receive an agreed build price, delivery plan and ownership terms before work starts. We can phase the work so your first release covers the features your studio actually needs.
Will we be able to manage it ourselves?
The admin experience is designed around your team’s everyday tasks, such as changing classes and managing bookings. We provide training and the agreed documentation and source access. You can arrange ongoing maintenance with us or another developer; custom software still needs technical care.
Let’s make room for what’s next
Less back-and-forth.
More “see you
in class.”
Tell us how your studio takes bookings today and what you’d like to own tomorrow. We’ll work out the right scope together.